Smart advertising strategy, big results
Clients
Perfidia
Category
Media
The Challenge
Tommy Hilfiger Beauty aimed to launch its fragrance portfolio across five European markets (IT, DE, FR, ES and UK), managing 145 ASINs and ensuring consistent growth on Amazon.
Our Solution
We designed a tailor-made advertising strategy built on a full-funnel approach, optimizing formats, bids, budgets and creative rotations to capture demand at key decision moments. Market by market, we identified the most promising growth opportunities and continuously tested and refined media activations to maximize performance.